SDL 品牌整合表示 SDL 全球信息管理平台的大幅扩展
公司通过整合部门命名强化品牌
SDL Maidenhead , United Kingdom2010年1月25日
全球信息管理解决方案的领先供应商 SDL 今天宣布整合品牌，标志着公司在管理全球内容方面的技术领先地位的日益认可。 通过一系列战略性收购和研究与开发投资，SDL 已将其技术足迹从语言技术扩展至结构化内容技术、Web 内容管理和最近的电子商务技术。 为表示 SDL 管理内容生命周期的端对端平台，公司将推出新的整合品牌。
从今天起，SDL 的所有业务部门，包括 SDL Tridion、SDL XySoft 和 SDL TRADOS Technologies、SDL Enterprise Technologies 和 SDL Language Services，都将在统一 SDL 品牌举措中当作 SDL 的部门。
SDL 的不同业务部门都将成为五个专业部门中的一个：
结构化内容技术
Web 内容管理解决方案
电子商务技术
语言技术
语言服务
SDL 正在巩固此市场领先地位和品牌中反映的统一愿景，并表示 SDL 是一家具有单个目标和使命的联合公司。
整合部门的愿景也相同 - SDL 通过以其本地语言加速向全球市场交付产品和内容，从而提高业务灵活性。 作为一家集团，SDL 是通过良好集成的产品套件提供多语言内容端对端解决方案的唯一供应商。
SDL 首席执行官兼主席 Mark Lancaster 评论道：“这是 SDL 在确保我们向市场提供一个统一且一致信息时的重要举措。 这既不会改变不同部门与 SDL 客户交谈的人，也不会改变我们的产品或目标。 这种重新命名不同部门作为 SDL 的一部分只会影响我们参考所提供的不同解决方案的方式。 ”
有关 SDL 的详细信息并阅读有关新品牌及其影响的常见问题，请单击此处
About SDL
SDL is the leader in Global Information Management. Global Information Management enables companies to engage with their customers throughout the customer journey –from brand awareness, to sales and after-sales support– and across languages, cultures and channels.
SDL’s best-of-breed Web Content Management, eCommerce, Structured Content and Language Technologies, combined with its Language Services drive down the cost of content creation, management, translation and publishing. SDL solutions increase conversion ratios and customer satisfaction through targeted information across all customer touch points.
Global industry leaders who rely on SDL include ABN-Amro, Bosch, Canon, CNH, FICO, GlaxoSmithKline, Hewlett-Packard, KLM, Microsoft, NetApp, Philips, SAP and Sony. SDL has over 1500 enterprise customers, has deployed over 170,000 software licenses and provides access to on-demand portals for 10 million customers per month. It has a global infrastructure of more than 60 offices in 35 countries. For more information, visit www.sdl.com.
SDL’s best-of-breed Web Content Management, eCommerce, Structured Content and Language Technologies, combined with its Language Services drive down the cost of content creation, management, translation and publishing. SDL solutions increase conversion ratios and customer satisfaction through targeted information across all customer touch points.
Global industry leaders who rely on SDL include ABN-Amro, Bosch, Canon, CNH, FICO, GlaxoSmithKline, Hewlett-Packard, KLM, Microsoft, NetApp, Philips, SAP and Sony. SDL has over 1500 enterprise customers, has deployed over 170,000 software licenses and provides access to on-demand portals for 10 million customers per month. It has a global infrastructure of more than 60 offices in 35 countries. For more information, visit www.sdl.com.
SDL Europe and Corporate Headquarters - Amy Hall
+44 (0)1628 410120
amyhall@sdl.com
SDL Americas - Mary Parsons
+1 781 756 5454
mparsons@sdl.com
SDL ASIA Pacific - Richard Delanty
+81 90 6695 5313
rdelanty@sdl.com
+44 (0)1628 410120
amyhall@sdl.com
SDL Americas - Mary Parsons
+1 781 756 5454
mparsons@sdl.com
SDL ASIA Pacific - Richard Delanty
+81 90 6695 5313
rdelanty@sdl.com
